Dan Woodward is pleased you’re here. Have you ever felt like your job isn’t right for you? That you are doing all the ‘right’ things, you might even be successful. But down inside there is a gap. That’s where Dan found himself. He had spent a decade doing the ‘right’ thing – working hard, learning and practising his skills. He had built a reputation as a business coach and management consultant. He was no longer fulfilled himself. He started to take notice what it was that he loved about his work, and what he didn’t. He loved the cause – the need for people to be happy at work. What he didn’t like was having to work in offices every day to do it. He hated being pigeon-holed into a role that just focused on delivery at all costs. The biggest cost were the lives of the people he worked with. So, how could he be happy in what he did? While effecting the change he wanted to see and honour over a decade of work in his field? He needed to embrace his creative side. He has always championed effective visual language in his work. That stories were the most powerful tool we had. Being an illustrator was the logical choice for him. But he wanted to have a firm foundation in this very new and scary field. So he started a distance learning degree, with an aim to finish it as he moves into visual communications. He still plans on helping businesses. But it will be different: More targeted, more creative, more visual.
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